When you are trying to optimize your website for the search engines, did you know that the first thing people will see in the results page of their search is a Page Title. The Page title is bold and will appear purple once the page has been visted- (See image)
Page titles are important for SEO because they are the first things that draws the searcher into a site. A page title is what entices the searched to click on your webpage over the 9 others that are showing.
The page title is something programmed into your website that is very important to make your website stand out and be appealing for someone to click on you, so you get the traffic before your competition!
Many websites allow you to control and edit your page titles especially Word press, Drupal, Joomla and other CMS systems, the trick is to write an appealing page title that directly relates to the page it is referencing.
Eg: If you have an image gallery of patio photos but your page title simply says Photos- This may not be descriptive enough for someone to click on it. Whereas if your page title was Beautiful patio photos, Ideas and design choices. This may lead to many more conversions.
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